It was on a Sunday afternoon when we left “our” Blue Ridge Mountains in Virginia and were Pennsylvania bound. The anticipation and excitement of attending our first trade show as an exhibitor was at hand. Being a newbie (as an exhibitor), I had been told that the Penn Atlantic Trade Show was a great show for us to attend.

I will get straight to the point. Of course, we headed to the PANTS2010 Show to gain some new business, but we also wanted to learn more about garden centers and landscaping companies. I wanted to actually ask questions about what your local garden center is looking for when it comes to choosing a Christmas Tree Supplier.

What kind of Christmas tree does your customer like?
What kind of wreaths and garland do you offer?

My goal is not to be the largest supplier of Christmas Trees on the block, but to have wholesale customers who want to do business with us because we offer a quality Christmas tree and we have good customer service that makes you look forward to doing business with us each year. The red door with a fresh fraser fir wreath was a hit. We were right across from Mr. and Mrs. Lowry from Lowry & Company located in Maryland. It was amazing to see how well he was respected and treated by his customers. His booth was always full of friends coming to visit. We met many people that were so nice and helpful like Larry and Donna from Gibsonia who showed me new ways to decorate wreaths. After speaking with a lot of potential customers and getting new ideas, I am happy to say that I have just completed a new and updated Wholesale Wreath Pricelist that I believe everyone will be excited to see. We left PANTS2010 very encouraged and I am looking forward to providing our new customers north of the Grayson County, Virginia line with Severt’s Christmas Trees and Wreaths.

-Fraser Fir Girl